Fiji Hibiscus Queens 2010 scaled

At a Glance

The Hibiscus Festival from 2010 onwards entered a modern chapter in its long history, balancing tradition with the changing expectations of a new generation. As technology, social media, and digital storytelling became part of everyday life, the festival adapted while continuing to honour its roots in community celebration, charity, and cultural expression. Although some years faced interruptions and challenges — including periods where festivals were postponed or not held — the Hibiscus Festival remained an enduring symbol of Fiji’s community spirit and national identity.

Hibiscus Festival Beauty Queens – 2010’s

YearBeauty QueenYearBeauty Queen
2010Sera Tikotikoivatu2015Marie Fall
2011Alisi Rabukawaqa2016Anne Dunn
2012Drue Slatter2017Candace Veramu
2013Priscilla Reddy2018Jessica Fong
2014Nanise Rainima2024Melania Tora

Throughout the 2010s, the festival continued to draw large crowds and strong public interest, with cultural performances, music, food stalls, carnival rides, and community showcases remaining central attractions. The event brought together people from all backgrounds, reflecting Fiji’s multicultural society through traditional dance, arts, and entertainment. Schools, businesses, charities, and community organizations all played an active role, ensuring the festival remained closely connected to the people it represented.

The Hibiscus Queen competition evolved significantly during this era, placing greater emphasis on education, leadership, public speaking, and community advocacy. Contestants increasingly became ambassadors for social causes, representing not only beauty and grace, but also confidence, service, and modern Fijian values. Through television broadcasts and social media coverage, the competition reached wider audiences than ever before, allowing new generations to engage with the festival in different ways.

The later years of the decade and early 2020s also brought periods of disruption, with some festival years missing or scaled back due to national and global events, including the impact of the COVID-19 pandemic. These interruptions temporarily paused parts of the festival’s long annual sequence, creating gaps in what had once been a continuous tradition. Despite these challenges, the Hibiscus Festival endured and continued to return as an important celebration of culture, heritage, resilience, and community for the people of Fiji.

Sera Tikotikoivatu

Alisi Rabukawaqa

Drue Slatter

Priscilla Reddy

Nanise Rainima

Marie Fall

Anne Dunn

Candace Veramu

Jessica Fong

Melania Tora

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FURTHER READING: For those interested in exploring this topic further, additional resources and in-depth materials are provided below when available; otherwise, no further reading is included at this time.:

REFERENCES: This guide is based on over a decade of research and firsthand experience living in Fiji. It incorporates extensive knowledge gained through long-term residence and ongoing engagement with the region. Images and text have been sourced from official references, which are acknowledged below, to ensure accuracy and comprehensiveness.

FOOTNOTES: Additional details, clarifications, or sources referenced in this article are included as Footnotes below the text when applicable; otherwise, no Footnotes are provided.